Salesforce.com Winter ’12 Release
Thursday, September 22nd, 2011The Salesforce.com Winter ’12 release promises to bring many exciting new changes, upgrades and updates. Nearly every aspect of the wildly popular cloud-computing platform is changed or updated in some way. That being said, users will not be overwhelmed by the changes. They are just subtle enough to bring much-needed improvements without drastically changing the overall design and flow of the platform. According to the official release page, there are more than 150 new features. To get a better idea about what to expect, an overview of the most important updates, changes and new features is provided below.
Dashboard Filters
The Winter ’12 release of Salesforce.com now features dashboard filters. This feature allows you to add easy-to-change filters to the dashboard. When a change is made, it is applied to every single dashboard component.
Data.com
In the latest version of Salesforce.com, Jigsaw becomes Data.com. More has changed than just the name, though. One of the most notable and exciting changes concerns Dun & Bradstreet information, which is now contained within Data.com. Thanks to that addition, Data.com offers superior account information and contact data, which makes it a more robust feature all around. The new version also works to keep track of company and contacts’ social accounts, which will enhance the other social media features of Salesforce.com.
Chatter Messages
Chatter messages allow users to send private messages through Chatter. This will come in handy in situations when it’s not appropriate or necessary to initiate contact with the entire company or team at one time. It also allows users to see when another person is logged into Salesforce.com.
Chatter Approvals
In the Winter ’12 release of Salesforce.com, it is now possible to manage approvals through a user’s Chatter feed. This should enhance productivity and largely eliminate the need to switch between various screens.
Social Contacts
When viewing a contact’s record, information from their Twitter, LinkedIn and Facebook feeds will also appear. This information will only be displayed, of course, when a contact’s usernames for such services are known. Thanks to the upgrade of Data.com, however, it will be easier than ever to keep such information current.
Updated Reports Tab
The Reports tab has been given a major facelift in the latest version of Salesforce.com. For the Winter ’12 release, it puts Dashboards and Reports in a single place, which makes it a lot easier to run them when they are needed. If you have many different dashboards and reports, you will appreciate the addition of an enhanced search function. This function allows you to track down precisely what you need a lot more quickly and efficiently.
Customer Interaction in Private Chatter Groups
It is now possible to invite customers and partners to join you in private Chatter groups through Salesforce.com. These private, secure groups are great places to exchange ideas and to perform a multitude of different tasks. Depending on the situation, such groups could be used to share messages, posts, files and other information. There is a great deal of control involved in inviting customers into these groups, so there is no risk of allowing the wrong people in.
Visualforce Charting
The addition of pre-built components for charts and reports dramatically streamlines and enhances the Visualforce process. They no long have to be built from the ground up, which is sure to save you a lot of time and effort. This update makes sense because many people create large numbers of very similar reports and charts.
Sharing Chatter Files
The Winter ’12 release of Salesforce.com allows you to share Chatter files with anyone. They do not have to be on Chatter. This is accomplished through the creation of an encrypted URL. The URL can then be shared via email or instant message. Many people are sure to get a great deal of use out of this new feature.
Upload and Share Files Simultaneously
It’s now possible to kill two birds with one stone when uploading and sharing files. The latest version of Salesforce.com allows you to share and upload files at the same time. When you are ready to upload a file, you can also elect to share it with certain people or groups. There is no longer a need to go back and perform this in two separate steps.
Redesigned Chatter Desktop
The ability to use Chatter through the desktop has proven to be quite popular. The Winter ’12 release of Salesforce.com improves upon the last design. The interface has been redesigned to make it easier and more intuitive to use than ever.
Chatter Feed Enhancements
Several exciting updates have been made to the Chatter feed. It is now possible to “like” comments that are made by others. This not only lets the person know that you “like” their comment, but it allows you to receive updates from the thread in question. This update is quite similar to the “like” function that has been available on Facebook for some time.
It is now also possible to share and play YouTube videos on the Chatter feed. Once a video has been posted, it does not automatically play. The user must click on the video to play it. This is an important point because some people may not want videos to start playing at random.
Salesforce Knowledge Articles Enhancements
Enhancements to Salesforce knowledge articles have been made in the Winter ’12 release. The most notable one is that articles can be imported along with 49 different translated versions at one time. It is also possible to save older versions of published articles.
Updated Service Cloud Console
The Service Cloud console has a sleek new look for the Salesforce.com Winter ’12 release. You will notice that a lot of the extra white space has been eliminated.
Security Enhancements
A significant array of security enhancements are debuting with the Winter ’12 release. Updated encrypted custom field permissions are just one example. Just-in-Time provisioning for portals is now also available.
Cloud-Based Flow Designer
This new feature is currently in beta, but it is sure to pique many people’s interest. It allows users to update content and create new flows from within Salesforce.com. You should be on the lookout for additional enhancements to this exciting new feature in future releases of Salesforce.com.
SiteForce
SiteForce is debuting with the Salesforce.com Winter ’12 release. It’s a CMS editor that makes it a lot easier to create pages for sites. It gives you a lot more flexibility when it comes to customization. Many people are anticipating it to be a major improvement over VisualForce.
The changes and updates that are debuting with the Winter ’12 release of Salesforce.com include a little bit of something for everyone. Whether you’d like more options when it comes to communicating with your customers, or if you would like to have greater control of the customization of various pages, you are sure to approve of the latest version of this very popular cloud-computing platform. A wide range of small but important aesthetic changes also make for a more streamlined and intuitive experience. Now more than ever, it is a breeze for newcomers to get up to speed with this platform. The new changes and features are creating plenty of buzz, and they will continue to do so.


